Threads gets one-fifth of twitter’s weekly active user base

According to data.ai, Instagram Threads, Meta’s new app, has topped 100 million users in its first few days, achieving one-fifth of Twitter’s weekly active user base globally. Twitter has 396.5 million global users, 450 million monthly active users, and 206 million daily active users, says data from Social Shepherd data. As a result, Threads’ monthly […]

Microsoft cyberattacks raises concerns

Microsoft’s repeated cyberattacks has raised worries in Washington about the company’s cybersecurity measures. A China-based hacker outfit gained access to email accounts associated with 25 organizations, including U.S. government institutions, in the most recent attack. The State Department and the Commerce Department have both stated that their offices were attacked, with some claiming that Commerce […]

Threads engagement declines a week after launch

New data from Sensor Tower and Similarweb suggests that engagement with Threads, Meta’s new Twitter competitor, has dropped sharply after its launch. Sensor Tower data shows that daily active users on Threads were down about 20%. Time spent on the app also fell by 50%, from 20 minutes to 10 minutes. Similarweb data showed a […]