Apple pulls the plug on autonomous electric vehicle

February 27, 2024 Apple has decided to cancel its electric car project, a venture it had been exploring for over a decade with significant financial investment.

The decision, surprising to the project’s team of around 2,000 employees, comes after a shift in focus and multiple leadership changes. The project’s cancellation redirects employees primarily to Apple’s AI division, but with some of the employees specializing in automotive development, there will be some facing layoffs.

Apple had tried to scale back its plans for an autonomous vehicle to create an electric car with a number of advanced options, but in the end the company has instead decided to abandon the project entirely.

Sources include: MacRumors

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Picture of Jim Love

Jim Love

Jim Love's career in technology spans more that four decades. He's been a CIO and headed a world wide Management Consulting practice. As an entrepreneur he built his own tech business. Today he is a podcast host with the popular tech podcasts Hashtag Trending and Cybersecurity Today with over 14 million downloads. As a novelist, his latest book "Elisa: A Tale of Quantum Kisses" is an Audible best seller. In addition, Jim is a songwriter and recording artist with a Juno nomination and a gold album to his credit. His music can be found at music.jimlove.com
Picture of Jim Love

Jim Love

Jim Love's career in technology spans more that four decades. He's been a CIO and headed a world wide Management Consulting practice. As an entrepreneur he built his own tech business. Today he is a podcast host with the popular tech podcasts Hashtag Trending and Cybersecurity Today with over 14 million downloads. As a novelist, his latest book "Elisa: A Tale of Quantum Kisses" is an Audible best seller. In addition, Jim is a songwriter and recording artist with a Juno nomination and a gold album to his credit. His music can be found at music.jimlove.com

Jim Love

Jim is an author and podcast host with over 40 years in technology.

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