September 17, 2021
Salesforce’s AI-based CRM product Einstein is adding three new low-code features to its existing Einstein Automate software portfolio.
These latest innovations are designed to “help every Salesforce customer, regardless of technical background, use low-code tools to automate time-consuming, manual processes and integrate data across systems.”
Einstein Automate’s current tools now include MuleSoft Robotic Process Automation (RPA), which allows users to build bots to perform simple, repetitive tasks; Einstein Document Reader, which uses AI to scan documents and take action on data found in them; and Digital Process Automation, which enables brands to develop digital brand experiences that scan every code.
The recent acquisition of RPA provider Servicetrace, now a subsidiary of Salesforce-owned MuleSoft, has enabled Salesforce to add new RPA capabilities. Brent Hayward, CEO of MuleSoft, explained that the remote work post-COVID landscape is making RPA increasingly important.
Salesforce has not yet announced pricing for the new features, but said digital process automation is now available.
For more information, view the original story from Techrepublic.
